Parfums Givenchy was founded in 1957, it became identified with what is now a legendary story: the meeting of Hubert de Givenchy and Audrey Hepburn, a charming young star of American cinema.Together, they invented the "Givenchy style", in which French elegance meets American glamour, a combination of light-hearted sophistication and dazzling modernity. Hubert de Givenchy created his first fragrance, L’Interdit, in homage to the delicate, romantic, big-hearted femininity of Audrey Hepburn. The most famous patron of the brand was Audrey Hepburn in films such as Sabrina, for which Edith Head claimed the Academy Award, How to Steal a Million and Breakfast at Tiffany's.
From 2005, The reins for both haute couture and women's ready-to-wear were ultimately passed on to Riccardo Tisci when he was named chief designer of womenswear. Tisci's apparent fascination with gothic touches and space-age minimalism have drawn new attention to the brand. Reviews and output so far have been mixed and inconsistent, but many, including influential fashion critics have honed in on Tisci's conceptual leanings, as well as his future potential for revitalizing the Givenchy handbags and infusing it with his precision and imagination
